Read about Rich’s story from artist, to freelance agent at Midnight Mango.

Read about Pip’s story from gig goer to agent at Midnight Mango.

Read about Ethan’s story from agents assistant to director at Midnight Mango.

Read about Sarah’s story from local promoter in 1999, to freelance agent at Midnight Mango.

Find out how Sam has developed his roster at Midnight Mango

Find out how Rich works as a freelancer based in the Czech Republic

A roster should develop its own identity. Talent buyers will remember good rosters and the agents that run them. This will make it easier for the agent to develop their network.

In this post, I discuss broad categories of artist statuses that make up a healthy roster. Regardless of the genres covered by an agent’s roster, the agent is going to need to pay attention to the level of touring their artists achieve.

There are four basic principles to developing an ideal roster. Follow these in conjunction with your working goals and you’ll get to where you want to be faster.

A good roster will have an identity of its own. It will form a cohesive group of artists and the agent will become known for the artists they work with. This will make the agent’s work less chaotic and reduce the number of talent buyers they need to work with.